The iProfile service has a combination of online database and in-depth profiles that help clients throughout the marketing and sales cycle. The iProfile service is heavily utilized by enterprise technology vendors in performing the following functions:

* Lead Generation

* Inside Sales

* Major Account Direct Sales

* Sales Management

Contact information including direct dial numbers and email address are available for your unlimited use during the subscription period. You will be able to construct broad and narrow campaigns. Blast every contact with a high-level message or create a targeted campaign and search the iProfile database for job titles, companies, industries, locations, or title keywords that match your target audience. You will have the ability to download all contacts for email and calling campaigns.

Do you have a lead, or need to make the first call. Then you can use the in-depth background information and understand the companies’ organization and direction. You will be able to find the contact in the companies organization chart. You will also be able to plot several potential points of entry into the account. You also need to plan an awareness campaign for potential evangelist, recommenders, and the buyer.

With iProfile you get free company profiles. You have the ability to review in-depth company profiles for corporate background information. You will be able to identify critical infrastructure and applications. You can review major corporate direction. You must understand the buyer’s viewpoint and perspective before you make your first calls and be armed with knowledge. You can manage the account with a complete view of the organization. Shift the balance of information power toward you.

You have good sales management you need to improve account planning and forecast accuracy. You must ask helpful questions by utilizing the organization charts and in-depth backgrounders. Have all stakeholders been reached? Who is our champion? Who reports to the buyer that may be an unknown participant in the sales buy process?

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Tags: company profiles, corporate profiles, Fortune 500 org charts, free company profiles, IT sales leads

This entry was posted on Wednesday, August 27th, 2008 at 10:50 am and is filed under Business, Information Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.